The impact of logos on the fate of companies cannot be underestimated, because for most brands the first impression is the key to getting new customers, and the emblem is the thing, that makes up for this first impression. That is why today we can see an incredible number of logo designs, as companies all over the world are competing for recognition and popularity. One of the key elements of any logo is the color palette. The color can say a lot, and the first impression will depend on the colors the logo is made in.