Missha is a South Korean-based skincare and cosmetics brand. It is renowned for providing high-quality products at affordable prices. Missha caters to a global market, with a strong presence in Asia, North America, and Europe. The company offers a wide range of products including skincare, makeup, and beauty tools. As of now, Missha is a part of Able C&C Co., Ltd., a leading cosmetics company in South Korea.