“I Love New York” is a slogan and logo that is used to promote tourism in the state of New York. The slogan and logo were created by the New York State Department of Economic Development in 1977, and they have since become iconic symbols of the state. The logo consists of the letters “I” and “NY” in red over a white background, with a heart symbol replacing the dot on the letter “I.” The slogan is often used in advertising and marketing campaigns to promote the state’s many attractions, including its diverse culture, vibrant cities, and natural beauty.
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