Last year, I got the chance to redesign the logo and icons of a local deals service in the UK. The original was cartoonish and very blue—not exactly what the brand was about. This new logo reflects 5 ideas that define the service: affordable, simple, lively, familiar and rewarding. I hope you’d agree.
This was the first icon I made for iOS and it was fun finding the right ‘touchable’ gradient for the job. I’ll be sharing the Android version soon so watch out for that!
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