Wedding awards are accolades given to individuals and businesses in the wedding industry for their excellence in service, creativity and professionalism. These awards are usually given by wedding industry organizations, publications or websites. They can be awarded to wedding photographers, florists, planners, venues, cakes makers and many more. These awards not only recognize the hard work and talent of the winners, but also help couples to identify the top vendors in their area. Winning a wedding award can give businesses a great reputation and can be a great marketing tool to attract new clients.