RIT CAD (Center for Applied Design) Visual Media is a program or department within Rochester Institute of Technology (RIT) that focuses on the design, creation and production of visual media, such as graphic design, advertising, illustration, animation, and video. The program provides students with a strong foundation in design principles, technology and creativity. Graduates of the program will be well-prepared for a career in the visual media industry, including advertising, graphic design, motion graphics, web design, and more. The program may provide various hands-on experience in the fields of graphic design, animation, motion graphics, video production, and interactive media. Students may have access to state-of-the-art equipment, software, and facilities, and may also have the opportunity to participate in internships and co-op experiences. RIT is considered one of the best schools for digital media and design in the USA.