Japanese corporations Honda and Sony have created a joint automotive brand – Afeela. Sony Honda Mobility electric cars under the Afeela brand will be produced at one of Honda’s American plants. The Sony concept car is an evolution of the previous Sony Vision S-01 prototype. Honda in this partnership is responsible for the automotive component, while Sony will take care of the entertainment. The car will use Sony’s expertise in artificial intelligence, entertainment, and virtual and augmented reality to deliver a unique experience.
