Amul, an iconic brand from India, primarily engages in dairy and dairy-derived products. Revered as the “Taste of India,” its offerings range from milk, butter, and cheese to ice creams and chocolates. With India as its dominant market, Amul has also penetrated international shores, making its presence felt in the Middle East, the US, and select Asian countries. A unique cooperative model governs the company, with the Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF) at its helm, uniting millions of rural dairy farmers.